What Is Cowboy Wealth?

Found a seemingly good business opportunity to work from home and prosper? But what is Cowboy Wealth? If you land on my site to find the answer, you’ve come to the right place.

In my Cowboy Wealth review, I will tell you what’s inside, how it works, and the alternative to make up your mind. I applaud you for doing your online research today because it’s the first step to avoid being scammed.

Before we dive deep, I like to tell you something upfront. I am not recruiting you to become my downlines of any MLM businesses, so you won’t see me pitching how good MLM is or pushing you to click a “JOIN NOW” button.

This review will be honest and unbiased to examine whether it delivers or keeps things under promise. If yes, I’ll love to try it; if no, I will steer clear. Without further ado, let’s get started.

Disclaimer: As the owner of Smileaffiliatesuccess.com, I have tracked down special deals for products, tools, and services mentioned herein. When you click my affiliate links on this page to make a purchase, I may get a small commission, and you will definitely get a great bargain. This is a win-win advantage for both of us.

What Is Cowboy Wealth?

-Summary of Cowboy Wealth-

Product Name: Cowboy Wealth
Founders: Chris and Cathy Sorensen
Product Type: A Gateway Site to Melaleuca(A multi-level marketing business)
Price: $19 + 50 PV per month
Recommend: No

Cowboy Wealth is a gateway site that recruits people to join Melaleuca to become Chris and Cathy‘s downlines. In that case, they can make commissions by the products all the downlines purchase or sell. This product is designed to get as many downlines as possible, so Chris & Cathy have more chances to make lots of money.

Weirdly, their website and video don’t say much about what they are doing, how you are going to make money, or what products or services you will promote. It lacks transparency and honesty at first, so it made me skeptical. Let me share more details so you will have more information to be the judge yourself.

Inside Cowboy Wealth

The website or the YouTube channel doesn’t actually tell anything about making money from home and prosper. It only says that you can earn $500-$2,500 per month part-time and earn $2,500-$10,000 per month full-time, which is really vague.

After checking all the information in public domains, Cowboy Wealth is nothing but a gateway site to sign you up for an MLM company called Melaleuca.

What Is Melaleuca?

Melaleuca is an MLM business with many wellness products to help people improve their lives and health. Frank VanderSloot built Melaleuca in 1985, and it sells environmentally friendly nutrition supplements, cleaning supplies, and personal-care products.

Melaleuca's products

How To Make Money With Melaleuca?

Any MLM business allows you to have two ways to make money. The first one is to sell products at retail price, but you get them at wholesale price. The price gap is your earnings.

The second way is through recruitment. The more downlines you have, the more potentials you can earn commissions from their purchases and the sales they make.

The Compensation Plan

The compensation plan is quite complicated, so I found a YouTube video that explains it well, or you can read the online brochure HERE.

Who Is Cowboy Wealth For?

Only Chris and Cathy can get the most from Cowboy Wealth! If you join Melaleuca and become their downline, they can make commissions for any purchases and any sales you make in the future.

If you like to join any MLM business, you can join them directly, instead of joining through a gateway site like Cowboy Wealth. Other famous MLM businesses that I reviewed here:

Ugly Truth About Cowboy Wealth

TOP#1 Lack of Transparency and Honesty

If you like to recruit people to become your downlines through your site, you can be honest and transparent upfront.

For example, to make it clear that you are recruiting people to grow a sustainable MLM business online with your winning tips and strategies. I am sure there must be interested people who like to give it a shot!

TOP#2 Only A Gateway Site

Cowboy Wealth is nothing but a gateway site to sign you up with Melaleuca, but you know you can join Melaleuca directly. There is no product, no service, or memberships inside Cowboy Wealth, which makes it quite disappointing.

To make it more helpful and educational, Chris and Cathy could have put lots of their over-the-shoulder experiences or step-by-step training to teach people how to succeed in this MLM business. It’s sad to know that they do nothing on this part.

TOP#3 Cost Rises When You Go Deeper

Besides the initial $19 to join Melaleuca, you must meet 50 PV monthly to stay active and be eligible for commissions.

If you cannot sell any Melaleuca products to others, but you want to stay active, you can purchase the products by yourself. The total cost for the year will be $19 + $50*12=$$619 without considering the training, marketing materials, or travel expenses.

TOP#4 Low Success Rate

According to this article, 99% of recruited sellers lose money in an MLM business and 95% of MLM participants quit within ten years, meaning only 1% of members make profits.

If you like to pursue an MLM business, try to take it as a side hustle and a long game. It takes a lot to achieve your goals, and it’s never like what they said in the 10-second long video. Earn $500-$2,500 per month part-time, and earn $2,500-$10,000 per month full-time. This is not true.!

What I Liked About Cowboy Wealth

TOP#1 Melaleuca Is Legit!

Melaleuca runs the business for more than 36 years as of this writing. If it’s not legitimate, how can a company last 36 years? I know the success rate is low, but 1% of people sitting on the highest levels do make money by promoting Melaleuca’s wellness and health products.

Is Cowboy Wealth A Scam?

No, Cowboy Wealth is not a scam, but it’s not a good product too. If you like the idea of any MLM business, you can join them directly instead of joining through a gateway site like Cowboy Wealth. I won’t recommend it to people interested in making money online.

Unlike creating a gateway site to lure people to join an MLM business, I prefer to build one affiliate marketing website and write reviews for products that meet my expectation and useful.

By structuring my articles with good SEO & keyword research, I can rank them higher on search engines so that people can land on my site ahead of others. If they like my sharing and find value, they may purchase the product through my links. Here come my earning potentials.

The Process of Affiliate Marketing
The Process of Affiliate Marketing

The process does sound like a pie in the sky, but it takes lots of hard work, patience, and perseverance to see positive results. The more you are willing to put into your site, the more you stand to earn with it.

If this something you like to pursue to escape the rat race & kiss your boss goodbye, feel free to check my alternative to make money online right below.

Alternative Program(My Favorite)

I believe that you don’t need to join Cowboy Wealth when you can get all affiliate marketing at a $49 membership fee per month or $495 per year. An alternative I do recommend is Wealthy Affiliate(WA).

  1. Wealthy Affiliate is an affiliate marketing education platform that comes with training courses, powerful tools & features(one keyword research tool included), and the 24/7 support you need to maintain your affiliate marketing business.
  2. Wealthy Affiliate offers a 7-day FREE trial without the credit card details required. If this is not your cup of tea after 7 days, you won’t lose a penny from your pocket. I will also be your personal coach & advisor for your online business, so see you very soon on the other side.
  3. There are many WA success stories on the internet, and I am sure you can find a lot with one simple Google search. I’ve handpicked the most inspiring ones in the next paragraph, so enjoy them.

>>>Try Wealthy Affiliate Before Bed<<<

Wealthy Affiliate Income Proof

Here are some most active members from Wealthy Affiliate. Each of them did succeed in generating a sustainable income to replace their 9-5 jobs. You are more than welcome to check their stories HERE.

I hope you enjoy this review and you are more than welcome to share ideas or leave your comments below. I will reply as soon as I can, thanks.


Matt is a 30ish guy who has a corporate job and chases the dream to become a digital nomad with a laptop lifestyle. He is passionate about making money online and will keep creating quality content to find his online success.

2 thoughts on “What Is Cowboy Wealth?”

  1. Matt,

    I don’t like the sounds of this Cowboy Wealth. Why, as you said, go through the trouble of creating a new website that’s just a gateway into their MLM? I don’t understand the thought process they were thinking with that.

    I have to admit, I’ve never been a fan of any MLM. I’ve had every kind come to me to sell with them/for them, however, you want to look at it. And, it’s only because they know I can sell things. The problem with all MLM’s is unless you get a bunch of people to join under you, you don’t make any money. Not only that, it’s always a pressure to get people you know to join under you. Family, friends. I hate peer pressure, and in my younger days of trying several MLM’s, that’s exactly what they are. Simply peer pressure.

    Thanks for sharing this! I know to stay far away!


    • Hi Katrina,

      Yes, the making of Cowboy Wealth is quite confusing and mysterious. I just don’t know the reason they can’t mention the whole scheme upfront. If you are hiding something, then it would be very tough to sell your stuff.

      It’s good to hear from you about your experiences with MLM’s, and it’s indeed the peer pressure. I am sure most people hate it because of that. Making money by affiliate marketing is the opposite. It’s affordable, no selling or recruiting face-to-face required, and no prior experiences needed before starting. Check this platform if you are interested. You will have so much fun building your online business. 🙂



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